28
Jul
2010

How To Chat Someone Up On The Train, Bus Or Tube

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This little low-budget video has probably done more to promote ridership on transit than many rubbishy advertising campaigns. Enjoy. Dating Humor: How To Chat Someone Up On The Train, Bus Or Tube How To Chat Someone Up On The Train,

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24
Jul
2010
8:43 PM

LA Metro Marketing Compares Well

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A simple smart advertising campaign can go a long way towards converting drivers to riders. Luck led me to this posting on sustainable urban transportation blog, The City Fix. One campaign in particular caught my eye - the comparative, good

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7
Jul
2010
9:47 PM

Züm. A closer look at Brampton's new rapid transit brand.

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1 Comments

Züm is Brampton Transit's new bus rapid transit brand, carefully developed through a year-long process that included stakeholder interviews, best practice reviews and town council approvals. Appropriately enough for a transit service, Züm has an origin and a destination. Züm

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Transit Advertising Portfolio

Transit Advertising Portfolio

About the Bus Pusher

Gavin Barrett is Owner/Founding Partner + Creative Director, of award-winning Toronto agency Barrett and Welsh. In pursuit of big ideas he has: nibbled on pigs' ears (not on a live pig at the time); gone elephant-back in the Thai jungle (no elephants were hurt); gambled in a Macau casino (was utterly destroyed). His ads: have run in 35 countries, helped elect prime ministers, attracted the ire of the lawyers for Dolly the clone sheep, drawn an angry crowd in Lagos, have been studied in business texts in Canada and India and received derisive mention in a John Irving novel. His poems: can be found in Penguin’s anthology of 14 contemporary Indian poets, Reasons for Belonging. He cannot: sing.

Barrett and Welsh

Barrett and Welsh
Barrett and Welsh is proud to support the cause of transit as contributor to CUTA and APTA

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About Barrett and Welsh

About Barrett and Welsh
We're not in the ad business. We're in the moving business. We move product. Perceptions. Behaviour. Market share. But most of all, we move people.

Pushing buses and other transit everywhere.

Pushing buses and other transit everywhere.
Barrett and Welsh is proud to support the cause of transit as contributor to APTA and CUTA.